A Brief Story
The challenge was to create unique health - oriented content that would be implemented in our lifestyle/creative digital strategy for the brand Vikos Natural Mineral Water. Our mission was to come up with engaging and informative content that would promote all the characteristics and advantages of the natural mineral water using social media.
The "thinking" of
By highlighting the double meaning that is hidden in the word benefits, we designed a very clean and transparent (in terms of tips) campaign. The inspiration came from the actual water composition and all the things that are represented at this element.
The "making" of
The "making" of
The "making" of
The "making" of
The "making" of
The "making" of
The "making" of
The "making" of
The whole concept was based on the essence of benefits and the way that Vikos Natural Mineral Water (bene)Fits our daily routine. A video series with small yet impactful tips/advices regarding the importance of hydration and Vikos Natural Mineral Water.
Play Video
Play Video
Play Video
This is how content transcends from social media to real life. The “Benefits” campaign was compatible with everyday life, while promoting all the advantages of Vikos Natural Mineral Water.
This is how content transcends from social media to real life. The “Benefits” campaign was compatible with everyday life, while promoting all the advantages of Vikos Natural Mineral Water.
This is how content transcends from social media to real life. The “Benefits” campaign was compatible with everyday life, while promoting all the advantages of Vikos Natural Mineral Water.
